Krishna Institute of Medical Sciences Deemed to be University, Karad

Brand Identity & System | Education

We collaborated with KIMSDU on an intensive re-branding project that spanned over a year, and our exhaustive work with the Institute continues to this day. The University is accredited by NAAC ‘A+’ grade and has been conferred with ISO 9001 : 2015 certification. The green, eco-friendly campus is spread over 57 acres and offers state-of-the-art facilities for all its programmes. The medical college is about 35 years old and is recognised by the Medical Council of India, Medical Council of Malaysia and is listed in the WHO’s World Directory of Medical Schools.

 

We started our work with KIMSDU by working on their brand identity redesign which was followed by building a brand system for the University. Our work included understanding the University’s positioning and offering and building a brand system and communication strategy that resonated with the University’s core values. 

 

Our work spanned across all departments – right from designing the University’s corporate brochure to designing regulations compliant University certificates and mark-sheets.

Brand Identity Re-design

Brand Guide

Client

Krishna Institute of Medical Sciences Deemed to be
University, Karad

Discipline

Branding & Communication Design

Creative Direction

Ramma Pande

Project Team

Dhanashree Oswal
Ramma Pande